Open to new opportunities
Hi, I'm Vivek ✨
Design Lead at Amagi, making broadcast tech more human.
I’ve designed for products across gaming, fintech, and SaaS.
10+ yrs • Research-driven • Team-focused • Outcome-oriented
Selected work
Selected work
Selected work
Work experience (10+ years)
Work experience
(10+ years)
Lead UX Designer
Lead UX Designer
Lead UX Designer
Amagi
Amagi
Amagi
Sep 2023 – Present
Sep 2023 – Present
Sep 2023 – Present
Senior Product Designer
Senior Product Designer
Senior Product Designer
Gameskraft
Gameskraft
Gameskraft
May 2022 – Sep 2023
May 2022 – Sep 2023
May 2022 – Sep 2023
User Experience Lead
User Experience Lead
User Experience Lead
Citi
Citi
Citi
Dec 2019 – Apr 2022
Dec 2019 – Apr 2022
Dec 2019 – Apr 2022
Senior UX Designer
Senior UX Designer
Senior UX Designer
Infosys
Infosys
Infosys
Sep 2017 – Dec 2019
Sep 2017 – Dec 2019
Sep 2017 – Dec 2019
UX Designer
UX Designer
UX Designer
DreamKoder IT Pvt. Ltd.
DreamKoder IT Pvt. Ltd.
DreamKoder IT Pvt. Ltd.
Jan 2017 – Aug 2017
Jan 2017 – Aug 2017
Jan 2017 – Aug 2017
Product Designer
Product Designer
Product Designer
Bossnia Nutrition
Bossnia Nutrition
Bossnia Nutrition
Jan 2015 – Nov 2016
Jan 2015 – Nov 2016
Jan 2015 – Nov 2016
What I do
UX Design
From wireframes to user journeys I utilise various UX techniques to deliver world-class experience.
UX Design
From wireframes to user journeys I utilise various UX techniques to deliver world-class experience.
UX Design
From wireframes to user journeys I utilise various UX techniques to deliver world-class experience.
Visual Design
Proficient in creating visually compelling designs that align with brand identity and aesthetics.
Visual Design
Proficient in creating visually compelling designs that align with brand identity and aesthetics.
Visual Design
Proficient in creating visually compelling designs that align with brand identity and aesthetics.
Prototyping
Adept at creating interactive prototypes using tools like Figma.
Prototyping
Adept at creating interactive prototypes using tools like Figma.
Prototyping
Adept at creating interactive prototypes using tools like Figma.
User Research
Experienced in conducting user research, usability testing.
User Research
Experienced in conducting user research, usability testing.
User Research
Experienced in conducting user research, usability testing.
0 → 1
Taking ideas from zero to launch. Crafting MVPs and full-fledged products from scratch.
0 → 1
Taking ideas from zero to launch. Crafting MVPs and full-fledged products from scratch.
0 → 1
Taking ideas from zero to launch. Crafting MVPs and full-fledged products from scratch.
Design Systems
Building consistent, scalable design systems that support rapid product development.
Design Systems
Building consistent, scalable design systems that support rapid product development.
Design Systems
Building consistent, scalable design systems that support rapid product development.
Design Strategy
Aligning design decisions with business goals to drive impact and clarity.
Design Strategy
Aligning design decisions with business goals to drive impact and clarity.
Design Strategy
Aligning design decisions with business goals to drive impact and clarity.
Design Sprint
Running fast-paced sprints to prototype and validate solutions quickly.
Design Sprint
Running fast-paced sprints to prototype and validate solutions quickly.
Design Sprint
Running fast-paced sprints to prototype and validate solutions quickly.
The tools I'm using
Recommendations
Vivek hit the ground running at Amagi and within a few months, took ownership of Media Manager, On Demand as well as worked on configurations of several point products within Amagi Now. He has consistently displayed a growth mindset towards learning, enthusiasm, and strong UX expertise. Vivek's contributions in a short timeframe are a testament to his exceptional abilities and valuable role within the Product Experience Design team at Amagi.
Anshu George
Principal Group Design Manager, Microsoft
Vivek hit the ground running at Amagi and within a few months, took ownership of Media Manager, On Demand as well as worked on configurations of several point products within Amagi Now. He has consistently displayed a growth mindset towards learning, enthusiasm, and strong UX expertise. Vivek's contributions in a short timeframe are a testament to his exceptional abilities and valuable role within the Product Experience Design team at Amagi.
Anshu George
Principal Group Design Manager, Microsoft
Vivek hit the ground running at Amagi and within a few months, took ownership of Media Manager, On Demand as well as worked on configurations of several point products within Amagi Now. He has consistently displayed a growth mindset towards learning, enthusiasm, and strong UX expertise. Vivek's contributions in a short timeframe are a testament to his exceptional abilities and valuable role within the Product Experience Design team at Amagi.
Anshu George
Principal Group Design Manager, Microsoft
Vivek is professional, enthusiastic, creative, and a top-notch UX/VD lead. Vivek and I collaborated on a complex login redesign, where he delivered a high-quality product under an extremely tight timeline. He achieved this by keeping the user in mind at all times and by deftly managing many internal stakeholders. In addition to this specific initiative, collaborating with Vivek is always a pleasure. He’s smart, has lots of great ideas, and is always willing to pitch in.
Susan Leopold
Product Manager, Citi Bank
Vivek is professional, enthusiastic, creative, and a top-notch UX/VD lead. Vivek and I collaborated on a complex login redesign, where he delivered a high-quality product under an extremely tight timeline. He achieved this by keeping the user in mind at all times and by deftly managing many internal stakeholders. In addition to this specific initiative, collaborating with Vivek is always a pleasure. He’s smart, has lots of great ideas, and is always willing to pitch in.
Susan Leopold
Product Manager, Citi Bank
Vivek is professional, enthusiastic, creative, and a top-notch UX/VD lead. Vivek and I collaborated on a complex login redesign, where he delivered a high-quality product under an extremely tight timeline. He achieved this by keeping the user in mind at all times and by deftly managing many internal stakeholders. In addition to this specific initiative, collaborating with Vivek is always a pleasure. He’s smart, has lots of great ideas, and is always willing to pitch in.
Susan Leopold
Product Manager, Citi Bank
I have worked with Vivek for over two years now. And if i have to quote one word that defines him is humility. Don't get me wrong, he is awesome at what he does. One of the best UX folks I have come across. But mix that with humility and you get an incredible team member. Keep up the good work Vivek, hope our paths cross again someday.!
Apoorva Verma
Lead Product Manager, MasterCard
I have worked with Vivek for over two years now. And if i have to quote one word that defines him is humility. Don't get me wrong, he is awesome at what he does. One of the best UX folks I have come across. But mix that with humility and you get an incredible team member. Keep up the good work Vivek, hope our paths cross again someday.!
Apoorva Verma
Lead Product Manager, MasterCard
I have worked with Vivek for over two years now. And if i have to quote one word that defines him is humility. Don't get me wrong, he is awesome at what he does. One of the best UX folks I have come across. But mix that with humility and you get an incredible team member. Keep up the good work Vivek, hope our paths cross again someday.!
Apoorva Verma
Lead Product Manager, MasterCard
I’m pleased to recommend Vivek Rathod, with whom I had the pleasure of working closely at Gameskraft Technologies. Vivek consistently showcased a strong grasp of design principles and the ability to transform complex ideas into intuitive, visually compelling product designs. His attention to detail and balance of aesthetics with functionality led to consistently impressive results. Vivek’s communication and collaboration skills stand out—he listens deeply, understands stakeholder needs, and clearly articulates design rationale, enabling smooth cross-functional execution. Always proactive and eager to learn, he keeps up with the latest trends and tools, continually refining his craft. Vivek’s creativity, dedication, and adaptability make him an exceptional asset to any team.
Nandan Kamat
Head of Customer Support, Gameskraft
I’m pleased to recommend Vivek Rathod, with whom I had the pleasure of working closely at Gameskraft Technologies. Vivek consistently showcased a strong grasp of design principles and the ability to transform complex ideas into intuitive, visually compelling product designs. His attention to detail and balance of aesthetics with functionality led to consistently impressive results. Vivek’s communication and collaboration skills stand out—he listens deeply, understands stakeholder needs, and clearly articulates design rationale, enabling smooth cross-functional execution. Always proactive and eager to learn, he keeps up with the latest trends and tools, continually refining his craft. Vivek’s creativity, dedication, and adaptability make him an exceptional asset to any team.
Nandan Kamat
Head of Customer Support, Gameskraft
I’m pleased to recommend Vivek Rathod, with whom I had the pleasure of working closely at Gameskraft Technologies. Vivek consistently showcased a strong grasp of design principles and the ability to transform complex ideas into intuitive, visually compelling product designs. His attention to detail and balance of aesthetics with functionality led to consistently impressive results. Vivek’s communication and collaboration skills stand out—he listens deeply, understands stakeholder needs, and clearly articulates design rationale, enabling smooth cross-functional execution. Always proactive and eager to learn, he keeps up with the latest trends and tools, continually refining his craft. Vivek’s creativity, dedication, and adaptability make him an exceptional asset to any team.
Nandan Kamat
Head of Customer Support, Gameskraft
My blog
Jul 1, 2025
Designing for Scale: Build Systems, Not Just Screens

Jul 1, 2025
Designing for Scale: Build Systems, Not Just Screens

Jul 1, 2025
Designing for Scale: Build Systems, Not Just Screens

Jun 1, 2025
User Research at Warp Speed: Surviving Startups Without Losing Your Sanity

Jun 1, 2025
User Research at Warp Speed: Surviving Startups Without Losing Your Sanity

Jun 1, 2025
User Research at Warp Speed: Surviving Startups Without Losing Your Sanity

May 1, 2025
UX Project Management in High-Velocity Environments: Herding Deadlines and Dodging Chaos

May 1, 2025
UX Project Management in High-Velocity Environments: Herding Deadlines and Dodging Chaos

May 1, 2025
UX Project Management in High-Velocity Environments: Herding Deadlines and Dodging Chaos

Apr 1, 2025
Death by UI: When Bad Visual Design Kills Good UX

Apr 1, 2025
Death by UI: When Bad Visual Design Kills Good UX

Apr 1, 2025
Death by UI: When Bad Visual Design Kills Good UX

I'm Vivek
A passionate designer focused on crafting meaningful, user-centered digital experiences. With over 10 years of experience working with brands and startups, I aim to create design solutions that balance aesthetics and functionality.













